The Role and Importance of Shopping Cart Integration



If you want to run your online business efficiently, it is necessary to implement shopping cart integration. When a customer places an order online, the ecommerce storefront should be connected to order fulfillment center. Shopping cart integration allows your online store to connect with an order fulfillment service. As a result, the purchase information from the storefront can be sent to order fulfillment warehouse. So for successfully transmitting online orders from your web store to fulfillment, it is essential to setup a custom Ecommerce shopping cart integration.

Track Orders
Shopping cart integration allows customers to ship and track orders in real time. It enables the customer to view the order and delivery status of the products purchased at any time. Customers can easily receive order updates at any time of the day. Integration allows to track an order from the moment it has been placed to the moment it has been delivered at the customer’s doorstep.
The integration will enable customers to find out where their order is throughout the shipping and delivery process. Order tracking, an integral part of customer satisfaction cannot be accomplished without shopping cart integration.

Monitor Inventory
Better inventory management is another important advantage that online retailers get when they use shopping cart integration. It will help ecommerce owners monitor their inventory levels. Integration allows effective co-ordination between online retailers and order fulfillment center, which is critical to update inventory levels with every sale. Order fulfillment centers commonly use SKU codes to keep a track of online retailer’s inventory levels in real time.

On the whole, implementing shopping cart integration between online store and warehouse system will provide real time visibility over your orders and inventory. The integration will allow you to send order information electronically to the warehouse system. Moreover, the warehouse too can send shipment tracking data for all orders back to the store. This will allow customers to directly check the tracking status of your order on the store’s website.

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