Ariba PunchOut Catalog - Why to Use it?
Ariba
PunchOut protocol is specifically designed for B2B customers who are using
Ariba procurement application for their purchasing process. Ariba procurement
systems are commonly used by government buyers and other big enterprises. So if
you want to do business with these large customers make sure to use this
special version of PunchOut protocol.
Supports Huge IT Product Catalog
Suppliers who
are offering extensive range of products need to use this protocol. It’s
ability to support huge volume of Catalog data is one of the biggest advantages
for large suppliers. For instance, Ariba PunchOut
catalog supports Dell’s Catalog of 55000 products. It also supports visual
display, meaning you can also add images to the catalog, thereby giving your
customers an Amazon-like shopping experience. The catalog also allows you to
include products with large number of configurations.
Supports Frequent Updates
When business
needs require you to update catalog frequently, using Ariba PunchOut solution is the need of the hour. You don’t have to
re-publish the entire catalog every time you add or modify existing product.
Hence updating catalog is an effortless task. PunchOut supports dynamic update,
meaning obsolete products are automatically deleted.
Supports Upselling
If you are
serious about promoting your products to your B2B customers, you need to
implement Ariba PunchOut. It enables you to communicate in a better way. Apart
from offering an Amazon-like shopping experience, the protocol also allows you
to upsell accessories, which can work wonders to increase order size. So
display upsells and successfully execute promotional activities on your Ariba
PunchOut catalog and expect increase in sales and business revenue.
Assured Contract Compliance
Every PunchOut catalog is unique and designed as
per the unique requirements of the customer. The catalog will always contain
pre-approved products and pricing. Moreover, every time customer starts a
PunchOut session, he gets access to his Contract catalog only. So contract
compliance is guaranteed when you are using this protocol.
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